jennifer-derosa-author-building-diy-website-dummies

Jennifer DeRosa

Author, Speaker, Founder, AI SEO and GEO Pioneer

Founder of
Toto SEO

Founder of
Toto Coaching

Founder of TechCare

Sample Webinar Presentations and Collaborations

What You’ll Walk Away With

A clear plan for structuring your site so it attracts the right clients.

Design moves that make visitors instantly trust your business.

The SEO essentials to actually get found in search (and AI results).

How to turn your site into your best salesperson with CTAs, forms, and funnels.

SEO and GEO AI SEO Expert

I’m not just an SEO strategist. I specialize in AI-driven SEO.

That means I help businesses move beyond old keyword tricks and into the new era where search engines and AI agents (like ChatGPT, Perplexity, and Gemini) decide which brands show up in answers. My approach blends semantic SEO, structured data, and entity-based optimization so your business is clearly understood and cited by both Google and AI.

With 20+ years of web expertise, authoring Building DIY Websites For Dummies (Wiley), and speaking nationally on digital marketing, I bring credibility and proven results.

My AI SEO process ensures your brand isn’t invisible in AI-powered search.  

It positions you as the trusted authority in your industry.

Facts About Toto SEO

  • Name: Jennifer DeRosa
  • Role: Founder
  • Organization: Toto SEO
  • Responsibilities: Oversight of SEO and GEO strategy and operations
  • Area of Work: Search engine optimization and AI search optimization